Ulta Beauty has long been a go-to destination for beauty lovers, and the Hair Gorgeous Event exemplifies why. With a wide range of premium hair care products from leading brands, this event promises unbeatable savings and valuable insights. Shoppers can take advantage of exclusive deals on everything from shampoos and conditioners to styling tools and treatments.
So, whether you’re shopping online or in-store, Ulta’s Hair Gorgeous Event is your chance to indulge in brand hair care at a fraction of the price. Here is more on the 2024 event, including the expected top deals, featured products, and tips to help you make the most of this event.
What and When Is Ulta’s Gorgeous Hair Event?
While Ulta’s Black Friday deals are some of the retailer’s most anticipated offers since they cover products from several categories, the Ulta Gorgeous Hair Event is likely the store’s most sought-after sale when it comes to haircare discounts.
This event is a popular semi-annual sale held in May and October, each lasting for three weeks. The sale usually features up to 50% off on a wide range of hair care products and styling tools from top brands like Redken, Living Proof, and Pureology. Deals change daily, so you need to act fast to get the best discounts; the retailer may also offer surprise beauty steals.
The sale is available in-store and online, making it easy for everyone to take advantage of these great offers. Regarding the first 2024 edition of this event, there is no official date available yet, but based on what happened in previous years, we expect it to start on Friday, May 24th. Stay tuned, as we will update this page when official details are available, as well as when the sale goes live.
What Brands and Products Go on Sale?
The Ulta Gorgeous Hair Event features a variety of top-tier products and brands that cater to all your hair care needs. Highlighted brands include Redken, Living Proof, Pureology, Moroccanoil, and many more. Here are some standout products you won’t want to miss:
- Shampoos and Conditioners – From hydrating formulas for dry hair to color-protecting products for treated hair, you’ll find a variety of options to keep your locks healthy and vibrant. Top brands like Redken and Pureology offer solutions for every hair type and are usually on sale.
- Styling Products – If you want to achieve salon-quality results at home, you might want to keep an eye out for styling products from Living Proof and Moroccanoil. Whether you need a volumizing mousse, heat protectant spray, or anti-frizz serum, there are plenty of choices to help you perfect your look and many of them will likely be included in the sale.
- Hair Treatments – The Gorgeous Hair Event is a good opportunity to stock up on products that can help you restore and rejuvenate your hair. Intensive treatments and masks from Olaplex and Briogeo are designed to repair damage, strengthen strands, and boost overall hair health. They are usually included in the retailer’s offer during this sale.
- Hair Tools – In case you need to upgrade your styling routine with professional-grade tools, including hair dryers, straighteners, and curling irons from brands like Dyson and T3, this sale is a great opportunity to do so. Various tools and products offer advanced technology to protect your hair while providing outstanding styling performance, and they will likely be part of the sale.
- Hair Oils and Serums – Infused with nourishing ingredients, hair oils and serums from brands like Moroccanoil and OGX help tame frizz, add shine, and improve manageability. Keep an eye out for such products when the sale goes live, as they may be available at a discount.
How Much Can You Save?
During the Ulta Gorgeous Hair Event, you can take advantage of significant discounts and promotions across a wide range of products. Some of the most notable deals include:
- Up to 50% off on select hair care products – this includes popular items from brands like Redken, Living Proof, Pureology, and Moroccanoil.
- Buy One, Get One (BOGO) deals – for select products, you can buy one and get another free. This is a great opportunity to stock up on your favorite items or try something new without spending extra.
- Bundle offers – special bundles are usually available, and they combine complementary products at a reduced price. For instance, you might find a shampoo and conditioner set from Pureology at a lower price than buying them individually.
Examples of specific discounts include:
- 50% off Redken All Soft Shampoo and Conditioner
- Buy One, Get One 50% off on Living Proof Perfect Hair Day Dry Shampoo
- 30% off Pureology Hydrate Shampoo and Conditioner
In addition to these promotions, Ulta often includes surprise beauty steals throughout the event, where you can snag high-quality products at even deeper discounts. Keep an eye on Ulta’s website or app for daily updates on these limited-time offers. These exclusive deals make the Ulta Gorgeous Hair Event a great time to upgrade your hair care routine with premium products at a fraction of the usual cost.
How to Make the Most of Ulta’s Gorgeous Hair Event
To ensure you get the most out of Ulta’s Gorgeous Hair Event and maximize your savings, consider the following tips:
- Plan – Before the event begins, make a list of the hair care products you need or want to try. This will help you stay focused and avoid overspending on impulse purchases.
- Stay Informed – Keep an eye on Ulta’s website or app for updates on daily deals and promotions. Set reminders for yourself to check back regularly so you don’t miss out on any limited-time offers.
- Stack Deals – Take advantage of multiple promotions to maximize your savings. For example, combine a percentage discount with a BOGO deal to get even more value for your money.
- Use Ulta’s Rewards Program – If you’re not already a member, sign up for Ulta’s rewards program to earn points on your purchases. You can redeem these points for discounts on future purchases, allowing you to save even more.
- Explore Must-Have Products – Research customer reviews and recommendations to discover must-have products and hidden gems. Look for products with high ratings and glowing reviews to ensure you’re investing in quality items.
- Try Something New – The Gorgeous Hair Event is the perfect opportunity to try out new products or brands you’ve been curious about. Take advantage of the discounts to experiment with different hair care solutions and find what works best for you.
- Consider Gift Sets – Gift sets often offer great value for money, combining multiple products at a discounted price. Keep an eye out for hair care gift sets during the event to save on essentials while trying out new products.
- Take Advantage of Free Shipping – Spend $35 on your purchase during the event to qualify for free shipping. If you don’t meet the minimum spend, opt for free store pickup instead. This way, you can save on shipping costs and get your products conveniently and quickly.
By following these tips and strategies, you can make the most of Ulta’s Gorgeous Hair Event and enjoy significant savings on premium hair care products. Whether you’re restocking your favorites or trying something new, this event is a great chance to elevate your hair care routine without breaking the bank.


